What Are The Five Steps to Lead Nurturing Success?
Once you create a professional relationship with a lead, you must be committed to nurturing it to turn them into a long-term client. Ideally, it would help if you committed …
How to Succeed in a Customer-Driven Market with ABM
Create a fast-lane to sales by giving high-value accounts the white-glove treatment through account-based marketing.
Recruitment Marketing Metrics: Why, How and What to Track
Measure your hiring success with the help of recruitment metrics and KPIs to optimize your talent acquisition processes which can make or break your business.
How Marketing Services Agencies are Using Tech to their Advantage
Technology is helping marketing services agencies to create satisfying programs for their clients, but being adept at knowing how to draw the full potential of these technologies is the forte …
Are you targeting ankit(50) and ankita(25) with the same marketing message?
People have Different Needs , Motivations, Expectations and Key Purchase Drivers Personas are the Who in your targeting plan. The Who could be of many types and at different stages …